Jérôme Dreyfuss first came to prominence in the fashion world at a young age: he was just 23 years old in 1998 when he unveiled his first collection of “Couture à Porter” – couture to wear. The boldness, quirky elegance and humour that characterise him were present from the outset and made him into what the media call “the enfant terrible of French fashion”.
In 2002, Jérôme Dreyfuss wanted to start another creative relationship, this time with accessories! He produced a bag collection, Roots de luxe, and has since made a trademark of his soft bags, in reptile skins or supple leather, generous volumes and details that are as exclusive as they are clever.
New items created by craftsmen chosen for the quality of their expertise and know-how. These accessories are as handsome as they are practical. The subtle colours and the extreme softness of the materials make them essential partners for the modern and sophisticated woman.
His collections are sold in over 200 prestigious retail outlets in France and major international department stores: Barneys, Fred Segal in the U.S, Lane Crawford in Hong Kong, Via Bus Stop in Tokyo, and Printemps and Bon Marché in Paris…